Fiat Group Brands
Fiat is a global group whose activities are focused in the automobile sector. It designs, produces and sells cars for the mass market under the Fiat, Lancia, Alfa Romeo and Fiat Professional brands and luxury and performance cars under the Ferrari and Maserati brands. The Group also operates in the components sector through Magneti Marelli, Teksid and Fiat Powertrain and in the production systems sector through Comau. Fiat’s industrial capabilities, market positioning and strategic development programs make it one of the world’s most solid and competitive groups.
Following the demerger, the Fiat Group’s industrial and financial services activities are carried out through companies located in approximately 40 countries and it has commercial relationships with customers in approximately 140 countries.
The Group’s principal businesses are:
Practical, versatile and responsive – made for consumers who are increasingly focused on environmental issues and technological innovation. The brand produces models that offer practical and affordable technology combined with unmistakable Italian design. In recent years, it has also placed a strong emphasis on the ecological profile of its products. As a result of its constant commitment to developing concrete solutions that are deployable now, Fiat has achieved the lowest average CO2 emissions among the top selling brands in Europe for more than 3 years running (source: JATO Dynamics).
Sportiness, technology, comfort and elegance contribute to the distinctive design and personality that are Alfa Romeo. Celebrating its 100th anniversary in 2010, this historic Italian marque continues to embody the values recognized by generations of auto enthusiasts – agility, spirit, and style, a style born from the unique balance between attractive proportions and advanced technology that offers optimum power, fuel consumption and ecological performance.
Class, exclusivity and unmistakable Italian style are the hallmarks of Lancia. For more than 100 years, the brand has been producing models whose elegant originality complements their day-to-day versatility: models such as the compact Ypsilon, the Musa city limousine and the Delta, which blends style with a bold and innovative spirit.
Relaunched in 2007, Abarth is today synonymous with spirited performance and sporting emotion. The Scorpion offers cars that are ultra-modern yet true to the brand’s traditional spirit, packed with technology and performance born for the racetrack. Models include the Abarth Punto Evo, the 500C and the limited edition Abarth 695 Tributo Ferrari released in 2010, as well as tuning kits and exclusive versions for racing enthusiasts.
Fiat Professional’s relationship with its customers is a partnership between professionals. With its full range of light commercial vehicles, the brand’s mission is to support both small and large companies in growing their businesses. Customers seeking productivity, ease of use and fuel efficiency rely on the know-how and innovation of Fiat Professional – their ally in meeting the challenges of the market.
Models that are set apart by their styling, elegance and technological sophistication. Cars such as the Quattroporte, a sedan of unmistakable style that represents the ideal balance between luxury and performance; or the GranTurismo, the first 2-door, 4-seater modern coupé that combines power and elegance, futuristic design with surprising practicality; or the GranCabrio, the brand’s first ever 4-seater cabriolet. Maserati’s excellence is often the result of experience gained on the racetrack. Indeed, it has a long and glorious racing heritage that continues today with the MC12, winner of 14 FIA GT Championships since its debut in 2004, and the new GranTurismo MC Trofeo, which, as of 2010, now has its own mono-brand trophy.
The company’s history officially began in 1947 when the first car emerged from the gates of no. 4 Via Abetone Inferiore in Maranello. That historic two-seater – the 125 S – went on to win the Rome Gran Prix in 1947 and rapidly evolved into a refined GT roadster. Ferrari has traveled a long way since then, but its mission has remained the same: to make unique sports cars that represent the finest in Italian auto design and craftsmanship, both on and off the track. The essence of excellence and sportiness, Ferrari needs no introduction. Numerous Formula1 titles (16 times winner of the Constructors’ championship and 15 times winner of the Drivers’ championship) are its calling card. And, of course, the impressive line-up of legendary GT models: cars that are unique for their design, technology and luxurious styling and that represent the best in Italian the world over;
COMPONENTS AND PRODUCTION SYSTEMS
Specializes in the research, development, production and sale of engines and transmissions and is one of the largest players in its field globally. The company produces engines ranging in output from 60 to 235 hp and transmissions with torque from 143 to 400 Nm for application on passenger cars and light commercial vehicles. Its R&D capabilities and know-how in engineering and production processes ensure excellence in innovating and developing solutions.
The company is an international leader in the design and production of leading-edge automotive systems and components: from lighting to engine control systems, from electronics to suspension systems, from exhaust systems to components for the aftermarket and motorsport. Through a process of continuous innovation, Magneti Marelli seeks to leverage its know-how and the Group’s expertise in electronics to develop intelligent systems and solutions that contribute to the evolution of safe and environmentally-sustainable mobility, as well as enhancing the passenger experience. The company has been a major contributor to the enormous technological advances achieved in the automotive sector in recent years.
Teksid is the largest producer of gray and nodular iron castings in the world and places significant emphasis on production quality to meet the specific and increasingly demanding needs of the automotive industry. The company produces engine blocks, cylinder heads, engine components, and parts for transmissions, gearboxes and suspensions. In addition, Teksid Aluminum is a world leader in production technologies for aluminum cylinder heads and engine components. Teksid’s competitive advantages include: 80 years of experience; a high level of automation; continuous upgrading of technology focused on improving quality standards; and close integration with the product development of its customers, which include the major global producers of cars, trucks, tractors and diesel engines.
Comau makes “the machines that make machines”: body welding and assembly robots; and machining and assembly for mechanical systems. Customers are delivered a turnkey solution that includes design, production, installation, production startup and follow-up maintenance. With 40 years of experience in industrial automation, Comau is a leader in the search for innovative technologies to continuously improve processes. Constant investment in R&D has enabled the company to position itself as an international full-service provider of engineering solutions to the automotive industry, as well as the aerospace, petrochemical, steel and foundry industries. Through its Ecomau solutions, Comau supports customers in the application of energy-saving production technologies through upgrades to existing plant and equipment and provision of new plant and equipment.